She Grows Veg at RHS Chelsea Flower Show 2025: Grow The Rainbow! 🌈

This year at the RHS Chelsea Flower Show, She Grows Veg returned with colour, flavour and inspiration in full bloom. Our 2025 exhibit embraced the theme ‘Grow the Rainbow’, a vibrant celebration of biodiversity, nutrition, and joy in growing your own food. We’ve all heard the advice to Eat the Rainbow, because vegetables of different colours provide a whole spectrum of essential phytonutrients. At She Grows Veg, we believe that same energy belongs in the garden too. Why just eat the rainbow when you can grow it?

Our immersive stand took visitors on a 360° journey through an ombré of vegetable colour, from deep purple kales to blazing orange squashes and neon-pink radishes. The public were absolutely enchanted, and we were thrilled that the RHS judges agreed, awarding us our second Chelsea Gold Medal! 🌟

We were incredibly honoured to welcome HRH The Queen, HRH The Duke of Edinburgh, and HRH Princesses Eugenie and Beatrice to the exhibit during the Royal Private View. It was a real highlight to share our passion for colourful, nutritious food growing with such distinguished guests.

The energy didn’t stop there. We chatted with brilliant visitors throughout the week and had fantastic encounters with some of our favourite celebrities, including chef Monica Galetti, Amanda Holden, Joe Sugg, and Alex Hassell. The media love followed us too, with several features on BBC coverage and a joyful moment on BBC Radio 2 with Joe Whiley and Scott Mills, who couldn’t resist a laugh about our mighty Mangelwurzels!

For us, the true heart of Chelsea was getting to speak with hundreds of passionate growers from across the country, answering growing questions, celebrating successes, and sharing our lovingly curated heirloom seed range. It was a magical week that reminded us just how strong the veg-growing community really is.

We’re also incredibly proud to be working with the amazing charity Seeds For Growth. At the end of the show, we donated all of the plants from our exhibit to the charity, which distributed them across four social housing and hospital green spaces in London:

Ealing Rd, Brent
Corsham House, Brent
Elsley Court, Brent
Barkantine NHS Clinic, Tower Hamlets

All harvested veg was donated to a local food bank, meaning there was zero waste from our exhibit this year. Every single plant went to a better place, and we couldn’t be happier.